Top 5 Scripts Agents Should Master in 2025

Scripts don’t make you robotic — they make you consistent and confident. Here are five that every real estate agent should have ready.

1. Cold Call Opener

"Hey [Name], this is [Your Name] with [Brokerage]. I know this is out of the blue, but I wanted to ask — would you consider selling your home if the price was right?"

2. Open House Lead

"Thanks for coming by! Are you currently working with an agent or just starting to look around?"

3. Buyer Pre-Approval Script

"Before we view properties, we’ll want to get you pre-approved so we know exactly what you’re working with. I can refer you to a great lender."

4. Price Reduction Script

"After reviewing feedback and market data, it looks like we may need to reposition the price to attract stronger offers."

5. Referral Ask

"You’ve been awesome to work with — if you know anyone else thinking of buying or selling, I’d love to help them too."